ABOUT SV

Founded in 1980 by the Lambdin family, The Senior Voice is the local newspaper for people age 50-plus in northern Colorado. It is published monthly, circulating to 40,000 readers.

"I had better response from my Senior Voice ads than from any other publication I've ever used."

-Jim Saulnier, Financial Advisor

Distribution is by direct mail and news stands in Fort Collins, Greeley, Loveland, Windsor, Estes Park and nearby towns -- and this website.

The Senior Voice may also be read online each month. There is no charge or registration required. Visit the Read SV Online page for more information.

"The local history articles are my favorite -- I'm a Colorado native, but I still learn something new almost every issue."

-Mike C., Senior Voice Reader

Senior Voice readers are among the most affluent consumer groups. Here are a few quick facts* about them:

  • Average Age: 54.
  • Income: $97k median household.
  • Housing: 94% are homeowners.
  • Education: 63% have college degrees.
  • Extended Vacations: 86% take them.

*SOURCE: Senior Voice Reader Surveys

The Senior Voice contains stories each month on scenic places, local attractions, history, money, health, and news of special interest to mature readers.